A Conversation on Tech Addiction with Sean Higgins Part 2
Sean Higgins is the founder and CEO of BetterYou, a product that “nudges” you to make better decisions and work toward your goals. He is also an entrepreneur in residence at Techstars, a partner at Router Ventures, and previously founded VidGrid.
Top 3 Takeaways
- Many products and services employ techniques that play on our behavioral psychology to keep us engaged. Sean and Doug identify many of those techniques and propose tactics and hacks to limit tech addiction and take back your time.
- Stopping cues, or signals that the user should stop and asses whether they want to continue engaging in their current activity, could be a way to limit tech usage without going against company incentives.
- Time is the most valuable commodity to us humans, and BetterYou helps users make sure they are spending time on the things that are most important to them.
- [1:25] Sean explains how he sees companies leveraging behavior hacks to keep us addicted to their products.
- [4:15] Doug says just having a phone on your person is an opportunity for content developers to take advantage of your downtime or boredom.
- [7:14] Sean introduced the concept of stopping cues – signals that you should take a moment to think if what you’re doing is actually what you want to be engaging in.
- [8:20] Netflix’s third-biggest competitor is sleep.
- [9:45] Doug explains the current self and future self dynamic.
- [14:45] Could services introduce a “break” product that generates revenue and promotes digital health?
- [18:20] Why emotions like anger are a form of addiction and how news apps prey on them.
- [26:35] Other “counter-hacks” you can use to limit the effects of tech addiction.
- [36:30] Does using tech less make us less likely to upgrade our devices and threaten companies like Apple?
- [37:50] Time is the most valuable commodity for human beings. How does BetterYou help people allocate that time to what they think is most important?
Disclaimer: We actively write about the themes in which we invest or may invest: virtual reality, augmented reality, artificial intelligence, and robotics. From time to time, we may write about companies that are in our portfolio. As managers of the portfolio, we may earn carried interest, management fees or other compensation from such portfolio. Content on this site including opinions on specific themes in technology, market estimates, and estimates and commentary regarding publicly traded or private companies is not intended for use in making any investment decisions and provided solely for informational purposes. We hold no obligation to update any of our projections and the content on this site should not be relied upon. We express no warranties about any estimates or opinions we make.